From the world of physics to the world of marketing, the terms “push and pull” are quite popularly used. In fact, push and pull happen to be the basic elements that make up force, which in turn makes the very base of physics. So, how could the world of machine embroidery stay unaffected by something so basic? Well, it isn’t. more »
Consider this – you have a perfectly digitized design and you’re ready to go forth with the production. However, your embroiderer tells you that the design isn’t suitable for the hoop size or sewing field on the machine and that nothing can be done until the digitizer makes some changes. One of the first thoughts to enter the mind is more »
These days it’s all about making a bold impression. And, what better way than to capture your audience with huge letters that clearly spell out your game. Huge letters embroidered across t-shirts, caps, table runners, bags and more do tend to leave a much bigger impact. After all, one solid letter will have much better recall value than intricate logos more »
While understanding the types of underlay is winning half the battle, the second half is to get a grip on the settings and common terminology used. When handling any kind of software, there happen to be a few universal terms that you will come across when looking into the settings. Knowing what these terms mean and then exploring the same more »
Whether you’re new to digitizing or been in the field for a considerable amount of time, there’s always something new to learn and master. In this sprint to master everything at once, one usually forgets all about the basics. However, as they say that only a strong foundation can hold a sustainable structure successfully, so is the case with embroidery. more »
Digitizing isn’t just about feeding a design into the software, handing over the files and walking over to the next client post delivery. It’s an intricate process that requires attention every step of the way – right from the initial brief to the digitization and ultimate production. Taking a look at any machine embroidery forum or social media group these more »
The bottom line happens to be the driving force for any business. However, another important aspect of doing business is promoting your product or service. The more people know and recognize you, the more the chances of success. To this effect, businesses go ahead and invest millions in their marketing strategies. And, without a doubt, the benefits ring in sooner more »
Whether it’s a holiday season get-together or mid-summer family reunion, everybody looks forward to taking back something special. And, that something special has to be more than just memories and selfies. Typically, most people just get to take home color coordinated t-shirts or Frisbees or goodie bags full of sweets. However, if you want to spice things up at your more »
Whether you’re getting your custom embroidery digitized for the first time, or the umpteenth, if it doesn’t register right, it can cause a whole lot of anxiety. Registration defects can range from puckering to thick embroidery, crinkled fabric, stitches that don’t line up against each other and rippled designs. While most people would be tempted to blame the digitizer at more »
Consider this – you’ve got your digitized file, you’re on the production floor and have the first embroidered piece in hand. BUT, the outlines are way off and the stitches don’t even meet in many areas, or the stitches have just bulked up into a big knotty mess. You go ahead to confirm with your digitizer and he/she swears they’ve more »